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A monopoly controls only the supply side of a transaction, so it can’t change whatever it wants.

By Charles On September 21, 2008 Under Charles Ramblings

I agree with Michael Arrington about his post. Google is monopolising ad deals in its own because of the demand and supply. If Google were to increase the prices, buyers will just stop buying. And the sales will just go down. Advertisers will only buy for what they want to get from the ads.

I believe that Google-Yahoo ad deal is going to be beneficial for all advertisers as the inventory expands into a larger market.






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2 comments - add yours
Ruby Web

October 2, 2008

Yes, Google has dominated in the web ad market, and this deal will most definately bring a good change/balance.

Ruby Web

October 2, 2008

Google has dominated in ad deals, so I think that this deal will bring some balance to the market.