Killing Conventional Websites With Blogs

Blogs are slowly taking over the world. We are seeing more blogs giving birth each day. It is so easy to start a blog that it requires almost no effort from the web owner who wishes to let the whole world know about his website. I was reading Darren Rowse mentioning about blogs killing conventional websites. And this has definitely caught my eye about it especially when I was searching for information about how to bump start my vehicle last few days ago.

What happened recently is that I was already sleeping at night, when my sister called at about 3am to inform me that the car battery is dead because she had forgotten to switch off the headlights when she went for movie. I don’t really remember how to get the car started since there isn’t any car to help her jump start the car. I went ahead and search the Internet to find out how to “jump start” the car by itself. Later on after doing a few search, I realize the actual word is “bump start”. And I found how useful the articles online can be and why the search engines really embrace them so much. And it turned out that the blogs are one of the largest number of websites around the world which provide free information for the search engines to index so that the search engine users can benefit from it. In fact, I become one of the beneficiaries instantly.

Conventional websites are really nice to have and yet they could of no use to the internet world except to introduce their products and services. Yes, we are all searching for solutions on the Internet.. And they do come in the form of products and services. But the Internet is something even more than that. Internet is a place where there is NO COMPETITION. Yes, Internet is actually a place of no competition. That’s because we are all sharing the same playground where we do joint-ventures with one another to help one another to promote our products and services. And yet, a lot of people still thought of getting exclusive rights to avoid competition. Having exclusive rights online is a very dangerous move because it only means that your product is not going to be very popular since nobody really sells such product online. It only means that you have to spend even more money to push the marketing effort to the people to understand. Isn’t that silly to have exclusive rights?

Some conventional websites even went to the extend of having their own useful articles in it. They are just hoping these articles will become baits to link them from other websites and search engines. Such link baits are usually ignored because they are not really the main topic of the website. But in blogs, they actually embrace articles to the extend of showing them on the main page and even have their own permanent link to reference.

Darren, that’s a nice thought you had. Thanks for the post.