by Charles on 1 October 2009
Brand itself has a personality. I would think that’s the purpose of a brand. However, every human being working for that brand has their own different personality. And to mould that personality to be the same as the brand’s personality, I would say it is totally impossible! And if there are a few people handling [...]
by Charles on 24 September 2009
It has been a debate whether we should use “keywords” meta tag or not. It really takes someone from Google to stand up and tell you that the meta tag for “keyword” or “keywords” is not taken into consideration in Google’s search ranking. Thanks KC for showing me this Google video about the official updates [...]
by Charles on 4 August 2009
It has been official that Eric Schmidt has to leave Apple’s board. It looks to most people that it is a friendly departure. I believe that it must be a friendly one as there is definitely a conflict over here. However, looking from a very big picture, this is telling me something about Apple and [...]
by Charles on 12 July 2009
Well, I never knew Google will actually participate in Twitter which they have no business involvement in. In most social media that they participate so far, they seem to have certain kind of business involvement particularly in Blogspot and YouTube. They have used excessively in these two areas that really attract many of us do [...]
by Charles on 27 June 2009
While the offline world is filled with lots of sponsorship and people seem to be embracing them, the online world seems to have difficulty playing the same sponsorship game as Google does not acknowledge sponsored links. We have to respect Google in their direction because they have helped to mould the rules of how Internet [...]
by Charles on 25 June 2009
Thanks KC for sharing with me this video. Everybody wants websites to link to them. It’s a great way to bring in the traffic especially when the websites are very targeted. The usual ways are to buy sponsored links (which Google don’t really like as providing “link juice”). But to think of creative ways to [...]
by Charles on 23 June 2009
Social Media is here to stay. We have a lot of people now in the social media. In my opinion, the big players such as Facebook and Twitter have created what social media is today. But to get a big corporation to participate in social media, it is about building a new team or even [...]
by Charles on 22 April 2009
My wife wanted to sell her fragrances online. She posted it on a local forum for a few days. When she was not at her desk, she phoned me to ask me to find out the fragrance contents that she has posted on forum because her friend wanted to buy. I went to the forum [...]
by Charles on 31 March 2009
I caught a glimpse that Google is laying off 200 sales and marketing employees, rather than its operational employees. In Google, the money comes with the Internet. And their core business needs to be maintained by operations. In many scenarios, I will see companies laying off some of the operations because they are not doing [...]