How do you drive Quality Traffic to a non-targeted website?

Photo Credit: Erasmus T I happened to see a tweet by @clickTRUE that they worked with Panasonic to drive quality traffic to their asia website.  This is in response to my thoughts about this very simple “drive-traffic” marketing. I read through their post and come to realize that their strategy is a little weird. In short, they are [...]

Why Offline Marketing Is So Different From Online Marketing?

Having a marketing mind is indeed very important.  But it’s a totally new ball game over here.  Online speaks about just-in-time.  It means that your marketing materials must come in just-in-time for that particular event to come along.  It’s usually last minute, and if you manage to create this campaign over a month or so, [...]