Next issue of Personal Branding Magazine (Issue 10) this 1st November 2009!

personalbrandingnov2009

It has been a while since I have last blogged.  This recently, I have been talking to 3 groups of people about 3 respective Internet business startups.  I was amazed that they don’t know a lot of things which have been so obvious on the Internet today.  One is going to sell apparels online, another [...]

Should you hide behind your brand in the social media world?

Brand itself has a personality.  I would think that’s the purpose of a brand.  However, every human being working for that brand has their own different personality. And to mould that personality to be the same as the brand’s personality, I would say it is totally impossible!  And if there are a few people handling [...]

Every single employee plays a marketing role in the social media

I can still remember how people identify their departments in a company as cost centers or profit centers.  It seems like everything that is related to operations are considered as cost centers.  Departments like the IT, Accounts, Finance, Logistics and even Supply Chain.  Marketing communications used to be a cost center too in the past, [...]

Leverage on Internet to build your personal branding

Social media has provided the “perfect” platform for anybody to check out who you are, and what you are doing.  That’s where potential employers are out there to do some research on what you are doing online, before they decide if they should hire you.  Though it is not 100% accurate, it does give them [...]

How Your Website Can Bring You An Identity?

Social Media The social media is here to stay.  Everybody wants to know  who you are.  You can tell the world what you are doing.  Search engine will get to know who you are.  Everything about you such as your name, hobby,  career, friends, family and everything about you will start to be shown on [...]

Use A Website To Tell A Story About Yourself

I have personally reviewed many websites since June 2007. I have seen many website business startups as they sent their websites for review. They are all looking for ways and means to make themselves known to the world.  Obviously, that’s because they have a business to do.  And that’s why they have to market themselves [...]

Book Review of “Me 2.0: Build a Powerful Brand to Achieve Career Success”

Dan Schawbel: Me 2.0

I got to know Dan Schawbel, a personal branding expert, back in 2007 when I was starting  to work out on my blog here.  I felt really privileged to be able to write articles for his personal branding magazine quite some time ago. I wish to inform all of you that in just two days’ [...]