In the Business Week Review on 13 July 2007, John Tozzi wrote an article on “Bloggers Bring in the Big Bucks“.

The top bloggers being reviewed are:

  1. boingboing.net
    Launched: January, 2000
    Revenue: Over $1 million a year
  2. icanhascheezburger.com
    Launched: January, 2007
    Revenue: Estimated $5,600 a month based on ad rates and self-reported traffic data
  3. shoemoney.com
    Launched: October, 2005
    Revenue: $12,000 a month
  4. overheardinnewyork.com
    Launched: July, 2003
    Revenue: Estimated $8,100 a month based on ad rates and self-reported traffic data
  5. kottke.org
    Launched: March, 1998
    Revenue: Estimated $5,300 a month based on ad rate
  6. talkingpointsmemo.com
    Launched: November, 2000
    Revenue: Estimated $45,000 a month based on ad rates and self-reported traffic data
  7. perezhilton.com
    Launched: September, 2004
    Revenue: Estimated $111,000 a month based on ad rates and self-reported traffic data
  8. gothamist.com (and 13 other sites in the “-ist” network)
    Launched: January, 2003
    Revenue: Monthly average of $50,000 to $60,000 over the past 12 months
  9. techcrunch.com
    Launched: June, 2005
    Revenue: $200,000 a month
  10. gofugyourself.typepad.com
    Launched: July, 2004
    Revenue: Estimated $6,240 a month based on ad rates and self-reported traffic data
  11. mashable.com
    Launched: July, 2005
    Revenue: Estimated $166,000 a month based on ad rates and self-reported traffic data
  12. problogger.net (multiple sites)
    Launched: November, 2004
    Revenue: Over $100,000 a year
  13. michellemalkin.com and hotair.com
    MichelleMalkin.com launched: June, 2004
    Hot Air launched: April, 2006
    Revenue: NA

While many of them are accidental entrepreneurs, they made quite a good sum of money which are very motivating to each and every blogger of us… Blogging has been a hobby-focused, and it shall always be so because we tend to do really well in hobbies! The difference between working on a job and a hobby is that you will enjoy hobby much more plus hobby activities tend to be better performing than a boring job!

Cheers to all bloggers out there! Keep doing it… I shall see you at the top!


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    2 Comments »

    Comment by mikeytran Subscribed to comments via email
    2007-07-21 06:37:22

    I just started my own blog this week, hopefully i can be as successful at those big boys. Any ideas or suggestions you can give my on my site would be great =)

     
    Comment by Charles
    2007-07-22 03:33:50

    Well, it’s always good to learn while you do it.

    At your very beginning stage, you will start to feel confused about what you are doing. And you will start to see many other opportunities the Internet has to offer. Your blog will start to get less and less posts. Your focus he less because of the chicken-and-egg problem… however, that’s always the learning stage of every entrepreneur… Writing a blog into success is something very similar to doing a physical business…

    One thing I have learnt is to be really focused at what you want to blog… Write about various topics around that same theme you are working on.. This is a problem I am facing right now which I guess many new bloggers are also facing too…

     
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