Charles Lau dot Com

Unless you have gotten your niche, it’s sometimes easier to follow what the market wants. An affiliate website is a friend to both the traffic and the merchants. Without an affiliate website, the merchants will have a hard time promoting their own products, making lots of websites losing their own focus on creating quality products. The search engines will have not enough links to that product information, thus unable to let the traffic compare the products, showing them which is the best without a selfish bias.

As an affiliate, your job is to promote the products that give the public the best. You have so much more power than merchants who only protect their own products. If you don’t believe, try looking for a merchant website who says bad things about their products. I will never believe such thing will happen on earth…

If your website is able to focus on a theme, your visitors will not be confused what your website is all about. In fact, that’s what many websites are doing which is good… However, the idea of “focus” is somehow wider than “niche”… If you just work on a niche too small, you will end up like my past which I had faced with not enough information to build the contents. Focus on the idea itself. Say for example, you will want to focus on badminton. Badminton means coaching program, available badminton courts around your country, badminton rackets recommendations, badminton guide books, badminton videos for subscribers, badminton magazines available for latest news, badminton competitions available, famous badminton players in the world, humours with badminton, and much much more… Just focus on this word badminton, you can write so much.

It’s especially hard for a blog to keep on writing a topic which requires continuous flow of information. Keep your idea flowing along… Sometimes, it’s not about planning before you start your business. It’s about giving it a try, and continuously reviewing your focus, refining it to something very uniquely yours.